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What Is Unified Communications and How Can My Business Benefit From It

The technology of communication has soured in the last 100 years.  From the days of the simple dial up telephones that required live operators to connect calls, we have the state of the art real time unified communications today.  Unified communications is the integration of all the real time communications services, and includes IP telephone systems, video conferencing, instant messaging, call recognition and call control.  It also includes non real time communication services such as unified messaging, which is the integration of voice mail, email, SMS and fax. Unified communications has given small and medium sized businesses an edge in the market today, allowing them to compete on a leveled playing field with large businesses by supplying them with access to high tech communications at a competitive cost.

Unified communications is now available at a very competitive rate through many Internet protocol, or IP services.  Choosing to set your business communications up with VoIP can allow you a full range of communications features without the need to invest in expensive equipment.  You can utilize your existing hardware, such as computers, laptops, and cell phones to make and receive calls and messages.  In this way it allows small and medium sized businesses the ability to compete with large businesses.  Unified communications adds a great deal of professionalism to any business.  Most importantly, unified communications reduces response time and perceived speed, which is essential in today's world of fast paced business transactions, for decision making and acting upon instructions.

There are several choices of unified communications services that a business can go with today.  Hosted PBX is a way for business to have all the flexibility and features of a PBX phone service but without any expensive hardware to buy.  This unified communications system allows for incoming calls to go through a central hub where they are then transferred to your communications hardware of choice.  Incoming calls and faxes can be forwarded to your computer, email, cell phone or sent as a text message.  This allows for little or no downtime between calls coming in and you receiving them, since calls can be forwarded to anywhere you happen to be.  Say goodbye to the days of missed calls because you were out of the office.  With unified communications, your office can be anywhere your cell phone or laptop is operating.

SIP trunking is another application of unified communications that can be used by businesses that already have PBX equipment.  SIP trunking converges existing communications systems into one easy interface using VoIP technology.  Existing legacy phone systems are connected to a broadband connection through a standard integrated access device or gateway router.  Added benefits include voice mail, user specific features and auto attendants that may not have been standard with your existing PBX.

Businesses that make the switch to a unified communications system will find their businesses transactions to be smoother and more efficient.  Communications costs can also actually be lowered as a result of a switch to unified communications.  If you want to give your business an added edge, then its time to make the switch to unified communications.


 
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